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Marketing Essays

Search here to find a specific article or browse from the list below:

The Reputation of Alton Towers

Developing trust with the consumers contributes towards sustaining a needed market share and profitability in the long term.

Aldi’s Marketing Strategy

The 4 P’s is the main marketing strategy used by Aldi, these four Ps are Product, Place, Price and Promotion

Toyota Marketing Strategy Marketing Essay

Toyota is a worldwide Japanese automotive corporation headquartered in Aichi, Japan. Toyota was founded in August 28 1937 by founder Kiichiro Toyoda.

Luck Be a Lady: Ciroc Vodka Advertisement

Virtually every rapper today is citing British alcohol maker Diageo’s CIROC Ultra-Premium Vodka in their lyrics. The brand seems to have found an…

Social Media Marketing Plan | Example

By following the steps listed above, I will strengthen my online presence, build a strong network of professional contacts, and strategically position…

Effectiveness of Sports Sponsorship

Paradigms offer a much greater insight into the effectiveness of the tournament sponsorship than pure practical or theoretical approaches.

Customer Satisfaction Research on Bank

The majority of customers are satisfied but the bank should target the unsatisfied customers. Even though the customers are aware about the services…

Jaguar Land Rover (JLR) Marketing Report

Jaguar Land Rover Cars (JLR), founded in 1922, is one of the world’s premier manufacturers of luxury saloons and sports cars. It is a business …

Acquisition of Jaguar and Land Rover by Tata

In 2008 Tata acquired the two iconic British brands Jaguar and Land Rover from the American automaker Ford Motor Corporation. This acquisition gave the…

10 Great Writing Hooks

We have put together a selection of the top 10 writing hooks. Make your online content engage even better with these fantastic content marketing hooks

Coffee Marketing in Mana Woreda

Market is an important factor that affects household decision-making in agricultural activities. Access to markets is a distance measured in kilometers…

Mydin Expansion And Growth Strategy Analysis

Mydin has implemented huge expansion and organic growth of its company. They try to gain their market share by becoming more competitive toward its rival.

Relationship Management in Dell Computers

In our case study of Dell Computers we shall look into the various aspects of relationship management that the company has applied in ensuring its…

Rural Cinema Marketing Management Report

This report is based on an organisational scenario which addresses and offer solution to the task. As a Marketing Consultant who works for…